Bergenbier S.A., part of the Molson Coors Beverage Company group, one of the most important beer producers in Romania, ended 2023 with a turnover of RON907m, an increase of almost 14% compared to the previous year.

“For us, 2023 represents yet another validation that the company's strategy, revised and amplified starting from 2020, works sustainably. We have experienced three consecutive years of solid turnover growth averaging over 10% year over year. We are confident that we have taken a significant step in consolidating our position in the Romanian beer market. Despite the external factors, we continued to invest in multiple lines of business, this model helping us to strengthen commercial relations with partners and meet the diverse needs of consumers. Among the achievements of 2023, we find the solid partnership between Bergenbier and the Romanian National Football Team, the diversification of the brand’s portfolio, and the progress in reducing carbon emissions from the technological processes of the Ploiesti brewery. We could not achieve all these things without our people, colleagues, and partners, and without the friendship between us, as the slogan of our central brand, Bergenbier says: Friends know why,” Mihai Voicu, General Manager of Bergenbier S.A., pointed out.

In 2023, the brewer maintained the balance between the difficult macroeconomic environment, and consumer and customer needs, without compromising on quality. In addition, the company continued the path of sustainability, investing in concrete strategies to reduce the carbon footprint of the beers produced in the Ploiești brewery.

“As expected, 2023 also saw troubled waters, with multiple external challenges, such as high inflation with a direct impact on consumer purchasing power, as well as further increases in excise duty. This environment pushed us to constantly reinvent ourselves, to effectively manage production and administrative costs, to find quick solutions and thus we met our financial goals, starting with exceeding the 900 million lei threshold for turnover. We also paid 247 million RON to the Romanian state in taxes related to the year 2023, an increase of approximately 12% compared to the previous year. We don't know how 2024 will end and what new trials we will have to go through, but surely the ability to transform, resilience, and team spirit will guide us towards reaching our financial targets this year as well,” Alexandru Nomicos, Financial Director of the company, added.

According to data published by the Romanian Brewers Association, the beer market decreased by 5% in 2023, compared to the previous year, reaching a volume of 15 million hectoliters.

“For Bergenbier S.A., the plans in 2024 are ambitious, aligned with our objective to increase our footprint in the key segments: core and premium. We already had one of the biggest launches through the Caraiman brand, a brand that brings consumers something new through a balanced taste. Moreover, we offer our colleagues optimal conditions, constant support in personal and professional development, but also a real joy of being part of the Bergenbier S.A. family through everything the company produces for its partners and consumers,” Mihai Voicu concluded.

Part of the Molson Coors Beverages Company Central & Eastern Europe group, Bergenbier S.A. was founded in 1994, and the most important brand in its portfolio, Bergenbier, was launched a year later. Today, Bergenbier S.A. is in the top three beer-producing companies in Romania, having a modern factory in Ploiesti and a high-performance national distribution network. Bergenbier S.A. pays more attention to the impact it has on the community and the environment. The company's portfolio includes brands that cover all market segments. In addition to the beers produced in Ploiesti – Bergenbier, Caraiman, Fresh, Staropramen, Praha, Staropramen Unfiltered, Stella Artois, Beck's, Noroc, Löwenbräu – the company exclusively imports and distributes Prague specialties Staropramen Dark and Granat, Belgian abbey beers Leffe and Hoegaarden, American beer Miller Genuine Draft, the most beloved Mexican beer, Corona, as well as the unfiltered German white beer Frazinskaner. The company also has 0.0% alcohol variants for Stella Artois and Staropramen in its portfolio.

For over two centuries, Molson Coors has been making drinks that bring people together to enjoy all of life's moments. From Coors Light, Miller Lite, Molson Canadian, Carling, and Staropramen to Coors Banquet, Blue Moon Belgian White, Saint Archer Gold, Leinenkugel's Summer Shandy, Creemore Springs, and more, Molson Coors produces some of the most beloved and iconic beer brands ever made. While the company's history is rooted in beer, Molson Coors offers a modern portfolio that extends beyond the beer industry with carbonated cocktails, coffee, wine, kombucha, cider, and more. Molson Coors Beverage Company is a publicly traded company that operates through Molson Coors North America and Molson Coors Europe and is traded on the New York and Canadian stock exchanges (TAP). The company's commitment to raising industry standards and positively impacting employees, consumers, communities, and the environment is reflected in Our Beer Print and 2025 Sustainability Goals. To learn more about Molson Coors Beverage Company, visit molsoncoors.com or on Twitter @MolsonCoors.